Get more in-store customers
Boost in-store sales by getting your inventory in front of 1,000s of local customers.
Bring online shoppers into your DIY store.
Automatically show in-store products to local customers searching nearby, and send them to your store.
Why other DIY stores are using NearSt
Attract more local customers
Searches in Google for “who has ____ in stock” are up 8,000% YoY1. NearSt makes sure they see your products and shop with you.
See a solid return on investment
DIY stores promoting their products locally through NearSt see at least £14 of in-store spend for every £1 invested in Local Inventory Ads.
Fast and simple setup
DIY store owners spend less than 30 minutes getting started on NearSt. We handle everything for you, so you can focus on your business.
How DIY stores are growing sales with NearSt
Google "Local Inventory Ads"
Show your products at the top of Google to shoppers searching for them nearby.
Google "See What’s In Store"
Give your existing customers the ability to see what you have in-stock directly in Google.
Local Insights
Get a real-time view of what shoppers in your area are searching for, and industry are looking for that you might stock.
What retailers say
Douglas Yeadon Hardware
“Shoppers are finding we stock specific, sometimes obscure products in Google, then they come into the shop and buy other bits and pieces on top!’”
Brundall Home Hardware
“It's been a very very simple process and easy to engage with NearSt, normally these things are very complicated and it's been made really simple. I was expecting it to be a lot of hassle, and in fact it's been astonishingly smooth and a pleasure. I put something on social media 1 day in to let our customers know they could find our products on Google and people have said they've already seen us... I'm chuffed people are coming in saying they've discovered us online. One customer said she hadn't been in for over 20 years, she saw we were cheaper than B&Q and said she's going to come to us before she goes anywhere else in the future. We have lots and lots of anecdotes of people coming in after finding us in Google. Very happy."
Shop Owner
Tonwood Home Hardware
“NearSt is proving very effective through Google Searches by customers. We have also now provided a link from our website to NearSt to enable customers to check our stock.”
Gardners Mica Hardware
“I wish I’d known about NearSt years ago!”
County DIY Hardware
"NearSt truly drives more people into your shop. One day we had half a dozen customers- all one after the other- come into my shop asking for my products that they'd found in Google. The insights also matched what we saw in our sales reports"
R W Mortens Hardware
“We had six or seven instances where customers actually came into the shop saying they searched for our products online and we came up in Google - each of these led to a sale! I’m sure there were many more instances where local people came to the shop after finding us on Google...I would recommend NearSt to other retailers as a way to increase footfall“.
You may have already heard about us
Trusted Supplier
Partner
"Pandemic drives surge in online availability checks”
“NearSt’s tech is helping shoppers realise that buying local is often faster and easier than ordering on Amazon”
Pricing for businesses of every size
Simple and predictable pricing, tailored to the needs of your business. All backed up by our dedicated customer success team.
Lite
Best for independent retailers who want to quickly get their inventory into Google
- Your inventory in Google
- Enhanced local SEO
- Automatic setup
NearSt
Best for mid-sized retailers looking to market their products locally
- Everything in 'Lite'
- Automated Google Local Inventory Ads
- Local shopping insights
- Dedicated customer success manager
Advanced
Best for larger retailers who want in-depth insights into their local customers
- Everything in 'NearSt'
- Enhanced local visibility in Google
- Advanced local insights
- Monthly performance check-ins
- Priority support
Lite
Get a quote
Get a quote
|
NearSt
Get a quote
Get a quote
|
Advanced
Get a quote
Get a quote
|
Enterprise
Get a quote
Get a quote
|
|
|---|---|---|---|---|
|
Usage |
||||
|
Locations |
1 - 3 | 1 - 100 | 1 - 250 | Unlimited |
|
SKUs |
Up to 2,500/location | Up to 5,000/location | Unlimited | Unlimited |
|
Inventory visibility |
||||
|
Google Local Storefront |
✓
|
✓
|
✓
|
✓
|
|
Google See What's In Store |
✓
|
✓
|
✓
|
✓
|
|
Show product listings across Google Shopping, Images, Maps, Lens
|
✓
|
✓
|
✓
|
✓
|
|
Enhanced Local SEO Google Maps, Google Search
|
✓
|
✓
|
✓
|
✓
|
|
Local Ads Management |
||||
|
Google Local Inventory Ads |
From 2,000 extra local product views per month per store | From 4,000 extra local product views per month per store | Custom | |
|
Additional Google Local Inventory Ads |
Advertise from $2/day per location
Your budget controls how many customers see your products each day |
|||
|
Local marketing expert support |
Quarterly Check-in Calls | Monthly Check-in Calls | Custom schedule | |
|
Local Insights |
||||
|
Insights into store performance Across free and paid listings
|
✓
|
✓
|
✓
|
✓
|
|
Local shopper interaction insights |
Basic | Standard | Advanced | Custom |
|
Industry insights |
✓
|
✓
|
✓
|
|
|
Export reports |
✓
|
✓
|
✓
|
|
|
Additional Channels |
||||
|
Facebook Shops |
✓
|
✓
|
✓
|
✓
|
|
Instagram Shops Launching 2023
|
✓
|
✓
|
✓
|
|
|
Local Click & Collect Checkout Launching 2022
|
3.0% + $0.40
per transaction |
2.7% + $0.35
per transaction |
2.4% + $0.30
per transaction |
2.4% + $0.30
per transaction |
|
Early access to new channels |
✓
|
✓
|
||
|
Support |
||||
|
Personal onboarding and training |
✓
|
✓
|
✓
|
|
|
Dedicated customer success manager |
✓
|
✓
|
✓
|
|
|
Priority support response |
✓
|
✓
|
||
Lite
Best for independent retailers who want to quickly get their inventory into Google
|
Usage |
||||
|---|---|---|---|---|
|
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 3 | 1 - 100 | 1 - 250 | Unlimited |
|
SKUs Active SKUs processed |
Up to 2,500/location | Up to 5,000/location | Unlimited | Unlimited |
|
Inventory visibility |
||||
|
Google Local Storefront Show high quality accurate inventory on a Google hosted product page |
✓
|
✓
|
✓
|
✓
|
|
Google See What's In Store Help shoppers find you by showing your products on your Google Business Listing |
✓
|
✓
|
✓
|
✓
|
|
Show product listings across Google Show your in-store products in Google Shopping, Images, Maps, and Lens |
✓
|
✓
|
✓
|
✓
|
|
Enhanced Local SEO Make your business appear more often in Google |
✓
|
✓
|
✓
|
✓
|
|
Local Ads Management |
||||
|
Google Local Inventory Ads Your products are automatically advertised at the top of Google to shoppers searching nearby |
From 2,000 extra local product views per month per store | From 4,000 extra local product views per month per store | Custom | |
|
Additional Google Local Inventory Ads Make your products appear more often at the top of search results. |
Advertise from $2/day per location
Your budget controls how many customers see your products each day |
|||
|
Local marketing expert support Access a Google-qualified expert who ensures your inventory is being promoted to the right local customers |
Quarterly Check-in Calls | Monthly Check-in Calls | Custom schedule | |
|
Local Insights |
||||
|
Insights into store performance |
✓
|
✓
|
✓
|
✓
|
|
Local shopper interaction insights Includes local search terms and most popular products |
Basic | Standard | Advanced | Custom |
|
Industry insights Discover products trending in your industry and which ones you should be stocking |
✓
|
✓
|
✓
|
|
|
Export reports |
✓
|
✓
|
✓
|
|
|
Additional Channels |
||||
|
Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop |
✓
|
✓
|
✓
|
✓
|
|
Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop |
✓
|
✓
|
✓
|
|
|
Local Click & Collect Checkout Enable shoppers to check out directly from your Google Local Storefront |
3.0% + $0.40
per transaction |
2.7% + $0.35
per transaction |
2.4% + $0.30
per transaction |
2.4% + $0.30
per transaction |
|
Early access to new channels Be first to trial new channels like TikTok and SnapChat when they launch local offerings |
✓
|
✓
|
||
|
Support |
||||
|
Personal onboarding and training Our team will handle the entire setup and onboarding process for you, so you can focus on running your business |
✓
|
✓
|
✓
|
|
|
Dedicated customer success manager |
✓
|
✓
|
✓
|
|
|
Priority support response |
✓
|
✓
|
||
NearSt
Best for mid-sized retailers looking to market their products locally
|
Usage |
||||
|---|---|---|---|---|
|
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 3 | 1 - 100 | 1 - 250 | Unlimited |
|
SKUs Active SKUs processed |
Up to 2,500/location | Up to 5,000/location | Unlimited | Unlimited |
|
Inventory visibility |
||||
|
Google Local Storefront Show high quality accurate inventory on a Google hosted product page |
✓
|
✓
|
✓
|
✓
|
|
Google See What's In Store Help shoppers find you by showing your products on your Google Business Listing |
✓
|
✓
|
✓
|
✓
|
|
Show product listings across Google Show your in-store products in Google Shopping, Images, Maps, and Lens |
✓
|
✓
|
✓
|
✓
|
|
Enhanced Local SEO Make your business appear more often in Google |
✓
|
✓
|
✓
|
✓
|
|
Local Ads Management |
||||
|
Google Local Inventory Ads Your products are automatically advertised at the top of Google to shoppers searching nearby |
From 2,000 extra local product views per month per store | From 4,000 extra local product views per month per store | Custom | |
|
Additional Google Local Inventory Ads Make your products appear more often at the top of search results. |
Advertise from $2/day per location
Your budget controls how many customers see your products each day |
|||
|
Local marketing expert support Access a Google-qualified expert who ensures your inventory is being promoted to the right local customers |
Quarterly Check-in Calls | Monthly Check-in Calls | Custom schedule | |
|
Local Insights |
||||
|
Insights into store performance |
✓
|
✓
|
✓
|
✓
|
|
Local shopper interaction insights Includes local search terms and most popular products |
Basic | Standard | Advanced | Custom |
|
Industry insights Discover products trending in your industry and which ones you should be stocking |
✓
|
✓
|
✓
|
|
|
Export reports |
✓
|
✓
|
✓
|
|
|
Additional Channels |
||||
|
Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop |
✓
|
✓
|
✓
|
✓
|
|
Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop |
✓
|
✓
|
✓
|
|
|
Local Click & Collect Checkout Enable shoppers to check out directly from your Google Local Storefront |
3.0% + $0.40
per transaction |
2.7% + $0.35
per transaction |
2.4% + $0.30
per transaction |
2.4% + $0.30
per transaction |
|
Early access to new channels Be first to trial new channels like TikTok and SnapChat when they launch local offerings |
✓
|
✓
|
||
|
Support |
||||
|
Personal onboarding and training Our team will handle the entire setup and onboarding process for you, so you can focus on running your business |
✓
|
✓
|
✓
|
|
|
Dedicated customer success manager |
✓
|
✓
|
✓
|
|
|
Priority support response |
✓
|
✓
|
||
Advanced
Best for larger retailers who want in-depth insights into their local customers
|
Usage |
||||
|---|---|---|---|---|
|
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 3 | 1 - 100 | 1 - 250 | Unlimited |
|
SKUs Active SKUs processed |
Up to 2,500/location | Up to 5,000/location | Unlimited | Unlimited |
|
Inventory visibility |
||||
|
Google Local Storefront Show high quality accurate inventory on a Google hosted product page |
✓
|
✓
|
✓
|
✓
|
|
Google See What's In Store Help shoppers find you by showing your products on your Google Business Listing |
✓
|
✓
|
✓
|
✓
|
|
Show product listings across Google Show your in-store products in Google Shopping, Images, Maps, and Lens |
✓
|
✓
|
✓
|
✓
|
|
Enhanced Local SEO Make your business appear more often in Google |
✓
|
✓
|
✓
|
✓
|
|
Local Ads Management |
||||
|
Google Local Inventory Ads Your products are automatically advertised at the top of Google to shoppers searching nearby |
From 2,000 extra local product views per month per store | From 4,000 extra local product views per month per store | Custom | |
|
Additional Google Local Inventory Ads Make your products appear more often at the top of search results. |
Advertise from $2/day per location
Your budget controls how many customers see your products each day |
|||
|
Local marketing expert support Access a Google-qualified expert who ensures your inventory is being promoted to the right local customers |
Quarterly Check-in Calls | Monthly Check-in Calls | Custom schedule | |
|
Local Insights |
||||
|
Insights into store performance |
✓
|
✓
|
✓
|
✓
|
|
Local shopper interaction insights Includes local search terms and most popular products |
Basic | Standard | Advanced | Custom |
|
Industry insights Discover products trending in your industry and which ones you should be stocking |
✓
|
✓
|
✓
|
|
|
Export reports |
✓
|
✓
|
✓
|
|
|
Additional Channels |
||||
|
Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop |
✓
|
✓
|
✓
|
✓
|
|
Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop |
✓
|
✓
|
✓
|
|
|
Local Click & Collect Checkout Enable shoppers to check out directly from your Google Local Storefront |
3.0% + $0.40
per transaction |
2.7% + $0.35
per transaction |
2.4% + $0.30
per transaction |
2.4% + $0.30
per transaction |
|
Early access to new channels Be first to trial new channels like TikTok and SnapChat when they launch local offerings |
✓
|
✓
|
||
|
Support |
||||
|
Personal onboarding and training Our team will handle the entire setup and onboarding process for you, so you can focus on running your business |
✓
|
✓
|
✓
|
|
|
Dedicated customer success manager |
✓
|
✓
|
✓
|
|
|
Priority support response |
✓
|
✓
|
||
Enterprise
Custom integrations for large retailers with their own marketing teams
|
Usage |
||||
|---|---|---|---|---|
|
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 3 | 1 - 100 | 1 - 250 | Unlimited |
|
SKUs Active SKUs processed |
Up to 2,500/location | Up to 5,000/location | Unlimited | Unlimited |
|
Inventory visibility |
||||
|
Google Local Storefront Show high quality accurate inventory on a Google hosted product page |
✓
|
✓
|
✓
|
✓
|
|
Google See What's In Store Help shoppers find you by showing your products on your Google Business Listing |
✓
|
✓
|
✓
|
✓
|
|
Show product listings across Google Show your in-store products in Google Shopping, Images, Maps, and Lens |
✓
|
✓
|
✓
|
✓
|
|
Enhanced Local SEO Make your business appear more often in Google |
✓
|
✓
|
✓
|
✓
|
|
Local Ads Management |
||||
|
Google Local Inventory Ads Your products are automatically advertised at the top of Google to shoppers searching nearby |
From 2,000 extra local product views per month per store | From 4,000 extra local product views per month per store | Custom | |
|
Additional Google Local Inventory Ads Make your products appear more often at the top of search results. |
Advertise from $2/day per location
Your budget controls how many customers see your products each day |
|||
|
Local marketing expert support Access a Google-qualified expert who ensures your inventory is being promoted to the right local customers |
Quarterly Check-in Calls | Monthly Check-in Calls | Custom schedule | |
|
Local Insights |
||||
|
Insights into store performance |
✓
|
✓
|
✓
|
✓
|
|
Local shopper interaction insights Includes local search terms and most popular products |
Basic | Standard | Advanced | Custom |
|
Industry insights Discover products trending in your industry and which ones you should be stocking |
✓
|
✓
|
✓
|
|
|
Export reports |
✓
|
✓
|
✓
|
|
|
Additional Channels |
||||
|
Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop |
✓
|
✓
|
✓
|
✓
|
|
Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop |
✓
|
✓
|
✓
|
|
|
Local Click & Collect Checkout Enable shoppers to check out directly from your Google Local Storefront |
3.0% + $0.40
per transaction |
2.7% + $0.35
per transaction |
2.4% + $0.30
per transaction |
2.4% + $0.30
per transaction |
|
Early access to new channels Be first to trial new channels like TikTok and SnapChat when they launch local offerings |
✓
|
✓
|
||
|
Support |
||||
|
Personal onboarding and training Our team will handle the entire setup and onboarding process for you, so you can focus on running your business |
✓
|
✓
|
✓
|
|
|
Dedicated customer success manager |
✓
|
✓
|
✓
|
|
|
Priority support response |
✓
|
✓
|
||
Start your journey with NearSt today
Add your details and we’ll be in touch within a day to help you get going.