



Bring online shoppers into your DIY store.
Automatically show in-store products to local customers searching nearby, and send them to your store.
Why other DIY stores are using NearSt
Attract more local customers
Searches in Google for “who has ____ in stock” are up 8,000% YoY1. NearSt makes sure they see your products and shop with you.
See a solid return on investment
DIY stores promoting their products locally through NearSt see at least £14 of in-store spend for every £1 invested in Local Inventory Ads.
Fast and simple setup
DIY store owners spend less than 30 minutes getting started on NearSt. We handle everything for you, so you can focus on your business.
How DIY stores are growing sales with NearSt
Google "Local Inventory Ads"
Show your products at the top of Google to shoppers searching for them nearby.
Google "See What’s In Store"
Give your existing customers the ability to see what you have in-stock directly in Google.
Local Insights
Get a real-time view of what shoppers in your area are searching for, and industry are looking for that you might stock.
What retailers say
Douglas Yeadon Hardware
“Shoppers are finding we stock specific, sometimes obscure products in Google, then they come into the shop and buy other bits and pieces on top!’”
Brundall Home Hardware
“It's been a very very simple process and easy to engage with NearSt, normally these things are very complicated and it's been made really simple. I was expecting it to be a lot of hassle, and in fact it's been astonishingly smooth and a pleasure. I put something on social media 1 day in to let our customers know they could find our products on Google and people have said they've already seen us... I'm chuffed people are coming in saying they've discovered us online. One customer said she hadn't been in for over 20 years, she saw we were cheaper than B&Q and said she's going to come to us before she goes anywhere else in the future. We have lots and lots of anecdotes of people coming in after finding us in Google. Very happy."
Shop Owner
Tonwood Home Hardware
“NearSt is proving very effective through Google Searches by customers. We have also now provided a link from our website to NearSt to enable customers to check our stock.”
Gardners Mica Hardware
“I wish I’d known about NearSt years ago!”
County DIY Hardware
"NearSt truly drives more people into your shop. One day we had half a dozen customers- all one after the other- come into my shop asking for my products that they'd found in Google. The insights also matched what we saw in our sales reports"
R W Mortens Hardware
“We had six or seven instances where customers actually came into the shop saying they searched for our products online and we came up in Google - each of these led to a sale! I’m sure there were many more instances where local people came to the shop after finding us on Google...I would recommend NearSt to other retailers as a way to increase footfall“.
You may have already heard about us
Trusted Supplier
Partner
"Pandemic drives surge in online availability checks”

“NearSt’s tech is helping shoppers realise that buying local is often faster and easier than ordering on Amazon”
Simple pricing
Simple plans, simple pricing, and a rolling 30 day contract. All backed up by a dedicated Customer Success team.
NearSt Basic |
NearSt Growth |
NearSt Enterprise
Get a quote
Contact us
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Locations |
1 - 25 | 1 - 100 | Unlimited |
Google See What's In Store |
✓
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✓
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✓
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Facebook Shops |
✓
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✓
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✓
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Shop landing page on near.st |
✓
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✓
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✓
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Local shopper interaction insights |
Basic | Advanced | Advanced |
Google Local Inventory Ads |
Optional from £2/day
17% fee on ad spend |
Optional from £2/day
15% fee on ad spend |
Contact us |
Free setup and personal onboarding |
✓
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✓
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✓
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Friendly UK-based support |
✓
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✓
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✓
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In-store promotional assets |
✓
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✓
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✓
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Google Shopping |
✓
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✓
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✓
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Improved Google Maps ranking |
✓
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✓
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✓
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WhatsApp and Facebook Messenger |
✓
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✓
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✓
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Industry insights |
✓
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✓
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Instagram Shops Launching 2022
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✓
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✓
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Click & Collect Checkout Launching 2022
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✓
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✓
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Link to your own product pages |
✓
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Trusted Local Feed Integration |
✓
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NearSt Basic
Best for smaller retailers who want to automatically show live inventory on their Google Business page
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 25 | 1 - 100 | Unlimited |
---|---|---|---|
Google See What's In Store NearSt automatically shows a live searchable view of what's on your shelves directly on your Google Business page, so your customers can easily see that you stock what they need. |
✓
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✓
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✓
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Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop. |
✓
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✓
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✓
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Shop landing page on near.st Get a simple footfall driving landing page on near.st specifically designed to drive customers to your stores. |
✓
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✓
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✓
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Local shopper interaction insights See how shoppers near your store are interacting with your products. The Basic plan shows total interactions and trends, while the Growth plan shows greater detail into specific search terms and products customers are interested in, as well as the locations people are searching from. |
Basic | Advanced | Advanced |
Google Local Inventory Ads Promote your products to shoppers searching nearby in Google with Local Inventory Ads. Activate on a weekly basis with a daily budget that you control, and NearSt handles the rest. Your daily budget drives how many local people can see your Local Inventory Ads in Google search results. |
Optional from £2/day
17% fee on ad spend |
Optional from £2/day
15% fee on ad spend |
Contact us |
Free setup and personal onboarding Your dedicated Customer Success contact will handle the entire setup and onboarding process for you, so you can focus on running your business. |
✓
|
✓
|
✓
|
Friendly UK-based support Get in touch with our friendly customer success team who are on hand via email, chat, or phone to answer your questions. |
✓
|
✓
|
✓
|
In-store promotional assets Receive a welcome pack with stickers and posters letting your customers know they can now browse your inventory live in Google. |
✓
|
✓
|
✓
|
Google Shopping Your products will appear in organic Google Shopping results for free, helping local shoppers see that many of the items they're thinking of ordering online are actually in stock in your shop. |
✓
|
✓
|
✓
|
Improved Google Maps ranking By showing live inventory in Google, your shop will appear higher up in relevant searches on Google Maps. |
✓
|
✓
|
✓
|
WhatsApp and Facebook Messenger Enable shoppers to chat with you via WhatsApp or Facebook Messenger, directly from your NearSt shop landing page. |
✓
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✓
|
✓
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Industry insights See products that are trending locally in your industry currently, and which of those you're not stocking. |
✓
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✓
|
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Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop. |
✓
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✓
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Click & Collect Checkout Enable shoppers to check out directly from your Google product listings. |
✓
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✓
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Link to your own product pages Link directly from Google product pages to your own website's local product pages. |
✓
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Trusted Local Feed Integration Use NearSt's Trusted Local Feed Partner status with Google to stream your live in-store availability directly into your existing Google Merchant Centre account. This enables your existing agency to activate Local Inventory Ads within your existing Google Ads accounts. |
✓
|
NearSt Growth
Best for retailers who want deeper insights into local shoppers and more channels to promote their products
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 25 | 1 - 100 | Unlimited |
---|---|---|---|
Google See What's In Store NearSt automatically shows a live searchable view of what's on your shelves directly on your Google Business page, so your customers can easily see that you stock what they need. |
✓
|
✓
|
✓
|
Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop. |
✓
|
✓
|
✓
|
Shop landing page on near.st Get a simple footfall driving landing page on near.st specifically designed to drive customers to your stores. |
✓
|
✓
|
✓
|
Local shopper interaction insights See how shoppers near your store are interacting with your products. The Basic plan shows total interactions and trends, while the Growth plan shows greater detail into specific search terms and products customers are interested in, as well as the locations people are searching from. |
Basic | Advanced | Advanced |
Google Local Inventory Ads Promote your products to shoppers searching nearby in Google with Local Inventory Ads. Activate on a weekly basis with a daily budget that you control, and NearSt handles the rest. Your daily budget drives how many local people can see your Local Inventory Ads in Google search results. |
Optional from £2/day
17% fee on ad spend |
Optional from £2/day
15% fee on ad spend |
Contact us |
Free setup and personal onboarding Your dedicated Customer Success contact will handle the entire setup and onboarding process for you, so you can focus on running your business. |
✓
|
✓
|
✓
|
Friendly UK-based support Get in touch with our friendly customer success team who are on hand via email, chat, or phone to answer your questions. |
✓
|
✓
|
✓
|
In-store promotional assets Receive a welcome pack with stickers and posters letting your customers know they can now browse your inventory live in Google. |
✓
|
✓
|
✓
|
Google Shopping Your products will appear in organic Google Shopping results for free, helping local shoppers see that many of the items they're thinking of ordering online are actually in stock in your shop. |
✓
|
✓
|
✓
|
Improved Google Maps ranking By showing live inventory in Google, your shop will appear higher up in relevant searches on Google Maps. |
✓
|
✓
|
✓
|
WhatsApp and Facebook Messenger Enable shoppers to chat with you via WhatsApp or Facebook Messenger, directly from your NearSt shop landing page. |
✓
|
✓
|
✓
|
Industry insights See products that are trending locally in your industry currently, and which of those you're not stocking. |
✓
|
✓
|
|
Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop. |
✓
|
✓
|
|
Click & Collect Checkout Enable shoppers to check out directly from your Google product listings. |
✓
|
✓
|
|
Link to your own product pages Link directly from Google product pages to your own website's local product pages. |
✓
|
||
Trusted Local Feed Integration Use NearSt's Trusted Local Feed Partner status with Google to stream your live in-store availability directly into your existing Google Merchant Centre account. This enables your existing agency to activate Local Inventory Ads within your existing Google Ads accounts. |
✓
|
NearSt Enterprise
Custom integrations for large retailers with their own marketing teams
Locations Show the in-store inventory in each of your physical shop locations to nearby shoppers. |
1 - 25 | 1 - 100 | Unlimited |
---|---|---|---|
Google See What's In Store NearSt automatically shows a live searchable view of what's on your shelves directly on your Google Business page, so your customers can easily see that you stock what they need. |
✓
|
✓
|
✓
|
Facebook Shops Show your live in-store inventory directly on an automatically created and updated Facebook shop. |
✓
|
✓
|
✓
|
Shop landing page on near.st Get a simple footfall driving landing page on near.st specifically designed to drive customers to your stores. |
✓
|
✓
|
✓
|
Local shopper interaction insights See how shoppers near your store are interacting with your products. The Basic plan shows total interactions and trends, while the Growth plan shows greater detail into specific search terms and products customers are interested in, as well as the locations people are searching from. |
Basic | Advanced | Advanced |
Google Local Inventory Ads Promote your products to shoppers searching nearby in Google with Local Inventory Ads. Activate on a weekly basis with a daily budget that you control, and NearSt handles the rest. Your daily budget drives how many local people can see your Local Inventory Ads in Google search results. |
Optional from £2/day
17% fee on ad spend |
Optional from £2/day
15% fee on ad spend |
Contact us |
Free setup and personal onboarding Your dedicated Customer Success contact will handle the entire setup and onboarding process for you, so you can focus on running your business. |
✓
|
✓
|
✓
|
Friendly UK-based support Get in touch with our friendly customer success team who are on hand via email, chat, or phone to answer your questions. |
✓
|
✓
|
✓
|
In-store promotional assets Receive a welcome pack with stickers and posters letting your customers know they can now browse your inventory live in Google. |
✓
|
✓
|
✓
|
Google Shopping Your products will appear in organic Google Shopping results for free, helping local shoppers see that many of the items they're thinking of ordering online are actually in stock in your shop. |
✓
|
✓
|
✓
|
Improved Google Maps ranking By showing live inventory in Google, your shop will appear higher up in relevant searches on Google Maps. |
✓
|
✓
|
✓
|
WhatsApp and Facebook Messenger Enable shoppers to chat with you via WhatsApp or Facebook Messenger, directly from your NearSt shop landing page. |
✓
|
✓
|
✓
|
Industry insights See products that are trending locally in your industry currently, and which of those you're not stocking. |
✓
|
✓
|
|
Instagram Shops Show your live in-store inventory directly on an automatically created and updated Instagram shop. |
✓
|
✓
|
|
Click & Collect Checkout Enable shoppers to check out directly from your Google product listings. |
✓
|
✓
|
|
Link to your own product pages Link directly from Google product pages to your own website's local product pages. |
✓
|
||
Trusted Local Feed Integration Use NearSt's Trusted Local Feed Partner status with Google to stream your live in-store availability directly into your existing Google Merchant Centre account. This enables your existing agency to activate Local Inventory Ads within your existing Google Ads accounts. |
✓
|
Start your journey with NearSt today
Add your details and we’ll be in touch within a day to help you get going.