The leading in-store inventory feed platform for retail

One platform to unlock all your in-store products; boost sales, local visibility, insights, omnichannel growth and measurable impact

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🎉 New! In-store inventory connections for Uber Eats, Just Eat and Deliveroo 🛵 Find out more ➡

Connecting in-store inventory to any place your customers shop

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Connect

Our tech plugs into any Inventory Management system and extracts a live feed of in-store inventory changes.

Enhance

Unified source of live stock data, created by AI-powered cleansing and enrichment.

Distribute

To Google, Meta, Uber and more. Local shopping data is fed back into the platform.

Delivering real-world results

Every retailer has a unique setup, objectives and challenges. We work with our retailers to provide tailored solutions.

913% sales growth across delivery platforms

Morrisons Daily and Nisa stores experienced a 9x increase in sales, 59 hours per month saved in menu management and 37% reduction in failed orders.

Case study

$0.48 cost per new in-store visitor

London-based department store chain Morleys saw impressive results from over 300,000 in-store products showing live in Google.

8:1 ROAS on Google Local Inventory ads

Wynsors, a chain of 45 shoe stores, saw a 475% increase in local visibility and at least 8:1 return on ad spend from online shoppers buying in-store.

93% increase in local visibility

The Entertainer, 172 store toy retailer, achieved a remarkable 93% increase in the local visibility of their stores on Google in less than three weeks after committing to the project.

12% rise in in-store footfall

35 location Decorating and DIY specialist Leyland SDM, using Google’s Store Visits data, they saw 45% of shoppers who clicked on a Local Inventory Ad visited their stores.

Product page linking boosts online revenue by 44%

Linking local searches in Google to the website added 17.3% of website traffic for Drakes Plumbing and increased online sales with almost half, by acquiring high purchase intent customers.

Vinegar Hill store in Horsham

41% in-store transaction volume increase

Vinegar Hill’s sales almost doubled after enabling Local Inventory Ads for their 15 home, fashion and lifestyle stores.

Advocated by the best in Retail

“Unless people know we’re nearby, we could be missing out on meeting their needs. Now that each store’s inventory is linked up to NearSt, I know that anyone searching for our products in the local area will find us.”
Naivasha Elworthy
Marketing Manager, Leyland
“Driving footfall is an important objective for Boodles’ and NearSt is a perfect fit for exactly that. The results have surprised me. To see the uplift that it’s driven, that was surprising - in a positive way!”
Sarah Pemberton
E-commerce Manager, Boodles
“NearSt has enhanced our Google presence in a way we could never have done on our own. They’ve made it possible for us to reach more people. It’s been amazing to see the impressions and how many people we’ve reached.”
Claire Goddard
Marketing Manager, Morrison Daily
Claire
“Bringing all of the systems and data together to surface live in-store stock data on Google was proving challenging. NearSt unified our inventory and product data from multiple systems in just a few weeks and helped us use that data to deliver real-world results. Local customers are finding our stores more often in search, and we’ve leapfrogged our competition in local results for dozens of customer missions.”
Malcolm Carter
Digital Director, The Entertainer
The Entertainer
“NearSt did exactly what they promised and helped us get more footfall into our 10 branches, through a direct product import that allowed our products to be quickly shown on Google to those searching for them.”
Tom Gray
E-commerce Manager, Champion Timber
“With the nature of physical shopping changing and footfall decreasing, I wanted people to come into the stores. NearSt was able to provide the added view of what we have in-stock, targeting those looking online”
Paul Thompson
Retail Manager, Lyle & Scott

Talk to our team

We're a team of specialists. We want to make sure you speak with the right people that can help you best.

The NearSt Account Specialists

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Control your feeds and impact in one dashboard

Control your in-store feeds and insights in one easy to use platform. Extract reports, measure impact, turn channels on and off, insights, and sell more.

NearSt Retailer Dashboard
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Connect your data sources

Combine stock and product data from POS, ERPs and e-commerce platforms.

Feed

Be in control of your feed

Get actionable insights and controls to improve your feed quality.

Channel

Connect new channels instantly

Feed data into additional channels with a few clicks, and reach new target audiences.

Product Locator Analytics

Real-time user analytics

Understand your customers and wider shopping behaviour trends.

Periscope

Measure local performance

Access advanced tools to determine how you compare to your competitors.

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Boost visibility

Run one-click automated Google Local Inventory Ads campaigns.

Let's start a chat

The most common challenges we help retailers solve.

Increasing in-store footfall and revenue

A national footwear client grew in-store revenue by 23% after listing their inventory on Google, a wine and liquor chain grew their footfall by 8%. Being able to show their inventory online gave them an unfair advantage over their competition.

Improving local awareness and visibility of stores

One of the UK’s biggest outdoor pursuits retailers was ranking poorly on Google Maps. We worked with them to boost their Google Maps ranking from 6th to 2nd on average, and grew their share of local voice vs competitors from 30% to 75% 

Improving the local customer experience

Retailers experience losing customers because of a disjointed online to in-store experience. Our solution delivered a significant improvement by bringing a local product search journey back from 14 to 4 clicks, improving convenience and conversion.

Reducing cost and giving team back time

NearSt helped the most complex systems to get in-store stock data online in days to the highest possible standard, saving up to 60% of the cost associated with setting up and running these connections in-house.

Adding in-store inventory to a unified commerce offering

Retailers wanted to integrate in-store inventory into their unified commerce and experience. NearSt helped seamlessly integrate in-store inventory availability with eCommerce purchasing options, providing a frictionless experience for their customers.

Outsourcing complexity to domain experts

In-house teams were spending months getting live in-store inventory data out of their POS, IMS, or ERP into the places they wanted. NearSt takes away all technical complexity, enabling their teams to get up and running in days, while reporting >99.9% uptime.